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  • Writer's pictureBart De Vlieger

The importance of a recruitment plan - Founder Talk

Updated: Feb 6

I often receive questions from entrepreneurs about the best approach to attracting new talent, but attracting is not the beginning. It starts at the seed: 'We want to grow.'

Rekruut assists companies in finding reinforcements for their team. Based on our experience, I'm happy to provide some tips for companies looking to grow.



At Rekruut, we strive for a way of working where the importance of recruitment is just as significant as a business plan, financial plan, or sales forecast. We invest a lot of time in gaining a deep understanding of these business issues because a recruitment plan is equally essential for a company. It will have a direct impact on other plans.


This results in a conclusion where either internal or external talent is often sought to achieve the objectives. Budget is required, and both the search and the onboarding process often require time. In other words, it is an investment. And like other plans, its relevance is determined by its implementation.


Below are some key considerations for effective recruitment:

  • Priority setting:

    • What is the impact of this role on the team and internal operations?

    • When can results be expected, and what kind of results?

  • Determine the hiring logic:

    • For example, is it better to focus on marketing (for leads) before sales?

    • Is it better to secure a lead first to bring in expertise, or is that expertise already present?

  • Clearly define the objectives and responsibilities of the role:

    • Quantitative objectives

    • Qualitative objectives

  • Create a Role Description Based on Objectives and Responsibilities.

  • Reality Check:

    • Does such a profile exist?

    • What is the cost of such a profile, and is it validated with the market?

    • Is there someone internally who can grow into this role?

  • Determine the interview process in advance:

    • Who checks which objectives and responsibilities?

    • How are these questioned?

    • Ensure an objective standard for validating candidates based on their interviews rather than a comparison.


Attracting people goes beyond defining a role. For candidates, the bigger picture is increasingly important. This helps them understand where the company is heading and provides them with growth perspectives.


Rekruut collaborates with growing companies in Flanders, with 90% of our clients being start-ups and scale-ups. We've assisted many teams in building, and about ten clients have achieved successful exits through these teams.


Curious about how we can assist you further? Feel free to contact me: bart@rekruut.com or call +32 494 77 00 33




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